A known fact is that it can be intimidating trying to hire a graphic designer especially if one does not know a lot about the graphic design world but all they have to remember is that getting the right graphic designer is about more than just talent. The recruiter seeking a good designer will more often than not get several applicants that have the design skills to deliver great results thus they should avoid being amazed by what they do not know. The wisest thing to do would be to focus on a designer that is easy to work with, is committed to the project and develops innovative solutions to design challenges.
The other integral tip is to be clear with the goals and expectations of the project from the word go because any great project commences by giving adequate background information to the talented designer they are trying to bring on board. Basically the recruiter has to ensure that their creative brief has adequate details on things like the company, the project goals and objectives and the particular specifications that the person is looking for.
The truth is that bringing the designer into the loop on things like deadlines and potential issues before the project begins will make sure that the candidates will have a thorough understanding of the project and will be able to gauge if they can meet the project expectations before they submit a proposal.
Smart Ideas: Designers Revisited
The one thing that no one can afford to ignore is that they need to have some basic knowledge on the design world and the kind of skills that are need before the person starts to review proposals because there are varied skills in the graphic design space. The person needs to assess things like if the campaign will utilize stock images or the candidate will have to take photos to incorporate into the project. Another vital issue to factor in is which software will conduct most of the artwork.
What Do You Know About Designs
It is worth highlighting that the other strategic move is to narrow down the list of graphic designers is to assess how the applicants think on their feet by asking an unexpected question during the interview process. An example is where the person might ask the candidates to critique a design piece done by a competitor and explain what things they would have done in a different manner. The response given to this question will provide insight on the abilities of the candidate and how they deliver the response will enable the interviewer to comprehend their creative process.
Many recruiters make the mistake of choosing a graphic designer based on their portfolio especially when they need a designer to do top-level agency jobs. The best move would be to ask the potential candidates about the designs in their portfolio and what inspired them to those choices.